STAND-OUT FRAMES – With a distinct point of view on modern elegance and an inimitable sense of freedom, the Wunderkind brand is a well-kept secret even between fashion aficionados. The German fashion brand, whose name literally means “child prodigy” is just this: a young, beaming label. Even though it is just 10 years old, it has already gathered a following which embodies the exact qualities that Wunderkind stands for: confidence, extravagance, uniqueness.

If this is what the brand is all about, don’t be too surprised when you see that the Wunderkind sunglasses mirror the same sense of individuality. Boasting a luxurious and artistic tone, the Fall/Winter 2014 campaign is based on the concept of a sophisticated self-understanding.

wunderkind eyewear campaign fw 2014 2015 01

Pictured in an artist’s studio, model Sara Sperling is effortlessly oscillating between opulence and nonchalance, while wearing Wunderkind’s fall mix of colors and textures. Almost every shot is accompanied by a pair of sunglasses, all marvelously oversized and each more eye-catching than the other. Most of them have a rectangular, carré shape, ombre lenses and timeless elegance. And if shapes are so well-behaved, the same cannot be said about colors. Whether blue, orange or white, the hues are remarkably pure and can perfectly complete each look.

All-in-all, one thing is clear: the Wunderkind sunglasses for Fall/Winter 2014 are just as fearless and fanciful as the brand they represent.

Campaign credits:

Photographer: Inge Prader

Art direction: Wolfgang Joop & Edwin Lemberg

Model: Sara Sperling

Hair & Make-Up: Tom Strohmetz

Photos via facebook.com/wunderkind