ROCK ‘N’ ROLL VIBES – Vera Wang can do no wrong. The designer might be best known for her exquisite wedding dresses, but there’s much more to her brand. For the Fall/Winter 2014 season, she launched a couple of campaigns: one consists of non-traditional bridal gowns, of course, and the other is for her main collection and eyewear.
The campaign, shot in black and white by Patrick Demarchelier, stars Josephine Le Tutour and boasts a laid-back, rock ‘n’ roll vibe. With a messy hairstyle, the model poses in oversized outerwear from Vera Wang, as well as in a more revealing, sexy outfit. One of the close-ups of the campaign is a dedicated to the eyewear. Only a single pair of Vera Wang sunglasses is featured, but it is one with a cool, contemporary vibe. The round and rather delicate-looking frames are transparent – a sharp contrast to the lenses, which are mostly opaque.
We already know that round frames are one of the top trends of the season and the Vera Wang sunglasses are here to prove it one more time. This, paired with the overall fierce attitude in the campaign gives off a young and fresh outlook on trends that is typical of Vera Wang. Someday, the Vera Wang sunglasses might become just as famous (or even more so!) than her wedding dresses.
Campaign Credits (via models.com):
Vera Wang – Designer
Patrick Demarchelier – Photographer
Pascal Dangin – Creative Director
Anthony Turner – Hair Stylist
Josephine Le Tutour – Model
Photos via models.com